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Being a stalwart in the sleeping aid industry for 40 years, Mukesh Gupta founded Springfit mattresses in 2009 in Haridwar, to innovate the traditional mattresses design. The company was co-founded by his sons Nipun Gupta and Nitin Gupta.

In an interview with SMBStory, Nipun Gupta shares how they overcome the preconceived notions of the people to dominate the Indian sleep industry.

For more information visit: https://yourstory.com/smbstory/mattress-unit-haridwar-springfit-sleeping-aid-industry